Press Releases

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Australia’s Preferred Shopping Environments Report

April 2, 2014

Directional Insights has an exciting new report on customer’s preference for different shopping environments …Read More

Apparel Shoppers

November 20, 2013

Directional Insights dug a little deeper this month and discovered what makes Apparel Shoppers different from the rest … Read More

Shopping in the West

October 8, 2013

What makes shopping in Western Australia different? From segmenting our 2013 Consumer Shopping Benchmarks by state, we can see that Western Australian shoppers are … Read More

Time for ALDI

September 2, 2013

Directional Insights has an exciting new data on ALDI and how this German Supergiant compares to the rest of the Australian market … Read More

The Movement in Shopping Centres

March 19, 2013

The release of Directional Insight’s Consumer Shopping Benchmarks 2013, reveal key changes in the way that Australians have been using Shopping Centres over the last 2 years … Read More

Who Buys Gifts?

October 31, 2012

Gifts are not only the perfect way of saying the things we find hard to put into words, but also part of the economic life-blood of retail … Read More


You Are What You Eat

October 22, 2012

New research shows that how peope eat reflect not only who they are, but also how they shop Read More


Sunday Trading

October 5, 2012

Few know who these Sunday Shopper are, what their shopping patterns look like and how much they will spend … Read More


Know Your Customer

September 20, 2012

Too often customers describe retail staff as inattentive, lacking understanding, uniformed, or simply non-existent ... Read More

Male Shopper’s Killing It

August 22, 2012

Men envisage themselves as practical, rational shoppers that love efficiency and hate time wasting … Read More

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